Automotive Sales Training Built for the Real Dealership Floor

Showtime Sales Academy helps dealership sales teams build daily motivation, stronger prospecting habits, better customer engagement, and more confidence closing real opportunities.

Created through 15+ years of automotive sales experience across the country and throughout Metro Detroit, Showtime Sales Academy gives salespeople practical tools they can use immediately on the lot, on the phone, in follow-up, and with customers face-to-face.

Book the Free 1-Hour Training

A Practical Sales Development System for Automotive Professionals

Daily Motivation

Customer Creation

Deal Success

The S.A.L.E.S. Framework

  • S — Showtime

    Showtime Mindset

    Turn on daily energy, confidence, discipline, and professional presence.

  • A — Active

    Active Prospecting

    Create customers through calls, texts, referrals, old leads, social media, and service opportunities.

  • L — Lot

    Lot Leadership

    Control the lot, the greeting, the walk-around, and the customer’s first impression.

  • E — Engagement

    Engagement Mastery

    Build trust, ask better questions, connect the vehicle to the customer’s life, and handle objections.

  • S — Success

    Success Follow-Up System

    Use structured follow-up, book-of-business habits, dead lead revival, and CRM discipline to keep deals moving.

Built for Dealerships That Need Stronger Sales Habits

This program is especially valuable for dealerships that want their sales team to become more consistent, confident, and active.

Best fit for:

  • Independent used-car dealerships

  • B/C lots and subprime dealerships

  • Smaller franchise stores

  • New or developing sales teams

  • Experienced salespeople who need renewed energy

  • Managers who want better follow-up and accountability

  • Dealerships losing opportunities from weak prospecting or low customer engagement

Stop Waiting on Ups: 3 Skills Every Automotive Salesperson Needs to Sell More Cars

Break Free Coaching and Mentoring is currently offering a free 1-hour intro training for select smaller dealerships and independent lots.

This session gives your team practical tools around motivation, prospecting, and customer engagement — without requiring an upfront training commitment.

Training Covers

  • How to create daily motivation and confidence

  • How to stop waiting on showroom traffic

  • How to build a simple prospecting list

  • How to ask better customer questions

  • How to create stronger first impressions

  • How to turn conversations into next steps

Schedule the Free Training

Choose the Right Training Level for Your Team

Showtime Sales Academy: Starter Package Showtime Sales Academy: Starter Package
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Showtime Sales Academy: Starter Package
$0.00

Product Description

The Starter Package is a focused 1-day live training designed to give automotive sales teams an immediate boost in motivation, prospecting, and customer engagement. This package introduces the Showtime Sales Academy system and gives salespeople practical tools they can begin using the next day.

This is ideal for smaller dealerships that need a quick but powerful sales reset without committing to a multi-day training package.

What’s Included

  • 1 full-day live training session

  • Digital Showtime Sales Academy Workbook

  • S.A.L.E.S. Framework overview

  • Showtime Mindset training

  • Basic active prospecting tools

  • Customer engagement fundamentals

  • Basic call, text, and follow-up scripts

  • Live practice and discussion

  • Up to 10 staff members included

Showtime Sales Academy: Core 3-Day Intensive Showtime Sales Academy: Core 3-Day Intensive
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Showtime Sales Academy: Core 3-Day Intensive
$7,500.00

Product Description

The Core 3-Day Intensive is the signature Showtime Sales Academy training experience. This live training is built around the S.A.L.E.S. Framework and focuses on the three most important areas salespeople need to improve: mindset, prospecting, and customer engagement.

Over three days, your sales team will learn how to turn on daily energy, create customers instead of waiting on traffic, build trust faster, ask better questions, handle objections with confidence, and move more deals forward.

This is the recommended starting point for dealerships that want a serious sales floor reset.

What’s Included

  • Full 3-day live training intensive

  • Printed and digital Showtime Sales Academy Workbook

  • Day 1: Showtime Mindset

  • Day 2: Active Prospecting

  • Day 3: Engagement Mastery

  • Sales call scripts

  • Prospecting scripts

  • Customer discovery questions

  • Objection-handling exercises

  • Roleplay and live practice activities

  • 30-day sales growth action plan

  • Up to 15 staff members included

Full Dealership Growth Package Full Dealership Growth Package
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Full Dealership Growth Package
$12,500.00

The Full Dealership Growth Package is the complete Showtime Sales Academy system. It includes the full 3-day live training intensive, the Showtime Sales Academy Workbook, the 10-module follow-up training library, staff accountability tools, and a 30-day coaching follow-up.

This package is built for dealerships that want more than a motivational event. It gives the team a repeatable sales development system that can be reinforced after the live training ends.

The goal is to create stronger sales culture, better prospecting habits, improved follow-up, more confident customer engagement, and practical accountability across the sales team.

What’s Included

  • Full 3-day live training intensive

  • Printed and digital Showtime Sales Academy Workbook

  • Full 10-module follow-up training library

  • Sales scripts and worksheet library

  • Manager accountability guide

  • Staff performance tracker

  • Prospecting tracker

  • Follow-up tracker

  • Service lane opportunity tools

  • Dead lead revival tools

  • 30-day sales growth plan

  • 30-day follow-up coaching call

  • Up to 20 staff members included

The 3-Day Intensive

The core training experience is a high-impact 3-day sales intensive that gives automotive salespeople a practical system they can immediately apply on the floor.

  • Day 1: Showtime Mindset

    How to Turn On the Lights

    Salespeople learn how to create daily motivation, control energy, handle rejection, and show up with confidence.

  • Day 2: Active Prospecting

    Creating Customers Out of Thin Air

    Salespeople learn how to use calls, texts, referrals, old leads, social media, and service opportunities to create more conversations.

  • Day 3: Engagement Mastery

    How to Make a Friend Over and Over Again

    Salespeople learn how to build trust, ask better questions, handle objections, and move each customer toward a clear next step.

13-Module Follow-Up Training Library

  • Sales Calls

  • Service Work

  • Follow-Up Game

  • Book of Business

  • Objections

  • Engaging

  • Customers

  • Old Leads

  • Dealership Politics

  • Sales Dress

  • Prospecting

  • House Resources

Responsibly Sourced Materials

The Showtime Sales Academy Workbook

Preview the Workbook

Every training package includes access to workbook tools designed to help salespeople turn the training into daily habits.

Workbook Includes

  • Daily motivation plan

  • Showtime morning routine

  • Prospecting map

  • Daily contact tracker

  • Customer interview worksheet

  • Objection handling worksheet

  • Walk-around planner

  • Follow-up tracker

  • Book of business builder

  • Dead lead revival tracker

  • Service lane opportunity sheet

  • Dealership relationship map

  • Weekly sales review

  • 30-day sales growth plan

Benefits for Dealerships

  • Stronger Sales Culture

    Give your team a shared language, system, and standard.

  • Better Prospecting

    Help salespeople create more opportunities instead of waiting on traffic.

  • Stronger Follow-Up

    Reduce wasted leads and improve customer re-engagement.

  • Better Customer Engagement

    Help salespeople build trust faster and ask stronger questions.

  • More Confident Salespeople

    Develop confidence through scripts, practice, roleplay, and clear structure.

  • Practical Accountability

    Use workbook tools and manager guides to reinforce training after the session.

Why Work With Break Free Coaching and Mentoring?

We do not just motivate salespeople. We help them build repeatable habits that create more opportunities.

Break Free Coaching and Mentoring brings a practical coaching style built around real-world experience, personal development, and professional discipline.

Led by Dontez Baker, Lead Coaching Consultant, Showtime Sales Academy is grounded in 15+ years of automotive sales experience across the country and throughout Metro Detroit.

This is training from someone who understands:

  • The pressure of the sales floor

  • The challenge of slow traffic

  • The reality of credit and payment objections

  • The importance of confidence and energy

  • The value of follow-up and prospecting

  • The need for practical tools salespeople can use immediately

Start with the free 1-hour intro training and give your team Practical tools they can use Immediately .

Book the Free 1 Hour-Training
Request Full program details

Dontez Baker
Lead Coaching Consultant
Break Free Coaching and Mentoring
Phone: 313-454-7906
Email: Info@breakfreecm.com
Website: breakfreecm.com